Jamie spent 15 years as Chief Marketing Officer at Bozzuto and Chief Experience Officer at Windsor Communities. At both companies, Jamie understood that attracting and retaining residents takes more than great properties—it takes innovative solutions that elevate the prospect’s experience and optimize operations.
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Video Tips & Tech Chats, Directly to Your Inbox
Absorb today’s best virtual tour practices from industry leaders, vendors, and ambitious multifamily professionals.
How This Property Manager Keeps Residents Engaged—and Smiling—With Her Community Updates
Who says a sidewalk can’t be exciting? One district manager turned a simple update about a new sidewalk into a community highlight, earning hundreds of clicks and plenty of laughs from residents. Meet Jennifer Stonequist, a former property manager and now district manager with PRAXM Management, who’s rethinking how to connect with residents. Using Realync, […]
Read MoreHow a Leasing Agent Boosted Her Conversion Rates and Earned a Promotion to Assistant Manager
Career advancement isn’t just about skills—it’s also about using the right tools to flex those skills (and sometimes navigating office politics, but that’s a story for another day). Just ask Kiya Ruggeberg, who recently went from leasing agent to assistant manager. One tool she credits for her success is Realync, a DIY video solution that […]
Read MoreWebsite Makeovers & Renovations: How Multifamily Sites Will Convert in 2025
Looking to get more leads and wow your higher ups? Your website is the ultimate source of truth for apartment seekers, making it an essential tool for capturing leads—so it’s worth giving it the attention it deserves.
Read MoreHow One Multifamily Marketer Boosted Resident Satisfaction with a Clever Strategy
Faith Barker, a Marketing Manager at Trilogy Real Estate, has a clever strategy for turning unengaged residents into happy ones: she combines her team’s friendly personalities with engaging video content. “Storytelling and connection are key. That’s why we create videos that engage residents and drive results,” said Faith. At Trilogy, Faith and her team know […]
Read MoreCurious if Video Works? See How It Saves Time and Money for This Multifamily Team
Imagine saving your on-site team time—daily, weekly, monthly, and even over the years—using one smart strategy. This would be a major win for you. As a marketing and leasing leader, your goal is to cut costs, streamline your team’s efforts, and set them up for success. Now, you can achieve all three with one simple […]
Read More5 Frightfully Fun and Easy Halloween Ideas to Engage Residents
As October rolls in, there’s a blend of crisp air, pumpkin spice lattes, and cozy sweater weather. It’s also when on-site teams begin brewing holiday activities and spicing up their resident engagement strategies. The holiday season is the perfect opportunity to showcase your community’s unique charm, and what better way to do that than through […]
Read MoreRealync Has Been Acquired by Grace Hill
IRVING, TX, September 26, 2024 – Grace Hill, an innovator of talent and customer management solutions for commercial and multifamily real estate, announced today its acquisition of Realync, the leading virtual platform for resident tours and communication, to strengthen its offering and meet the growing industry demands for virtual solutions. Terms of the deal were […]
Read MoreThe Real Reason Jamie Gorski Brought Realync to Bozzuto and Windsor
Jamie spent 15 years as Chief Marketing Officer at Bozzuto and Chief Experience Officer at Windsor Communities. At both companies, Jamie understood that attracting and retaining residents takes more than great properties—it takes innovative solutions that elevate the prospect’s experience and optimize operations.
Read MoreCurious if Video Works? See How It Saves Time and Money for This Multifamily Team
Imagine saving your on-site team time—daily, weekly, monthly, and even over the years—using one smart strategy. This would be a major win for you. As a marketing and leasing leader, your goal is to cut costs, streamline your team’s efforts, and set them up for success. Now, you can achieve all three with one simple […]
Read MoreZidan Management Group Nailed Centralized Leasing with Realync—Learn How
Facing outdated processes and an industry slow to adopt new technology, Zidan Management Group needed a new approach to stay competitive and meet modern renters’ expectations.
Read MoreThe Franklin Johnston Group Achieved a Whopping 145% Increase in Ad Campaign Conversion Rates — Learn How
The traditional way of running advertising campaigns just doesn’t cut it anymore. As a multifamily marketer, you could continue to run ad campaigns with static images, but you know you’ll lose engagement — and money.
Read MoreHow Glick Has Smashed Goals With Realync for 8 Years
Why has Gene B. Glick Company—also known as “Glick”— partnered with Realync for over eight years to create video content? Rosie North, a Digital Media Manager at Glick, gave us all the answers. She shared why they started using video at their properties, how their property teams use video content today, and …
Read MoreHow Realync’s Video Tool Helped a Leasing Associate Score Four Leases in Just One Week
Leigh used Realync videos in her email follow-ups to stand out from competitors, engage prospects at the right time, and close leases quickly. Keep reading to learn about Leigh’s innovative email approach, which secured four leases, and how you can replicate similar efforts at your property.
Read MoreJVM Realty Increased Website Engagement and Signed Leases with Realync’s Self-Guided Video Tool — Learn How
JVM now utilizes Realync videos portfolio-wide to engage prospects and residents throughout the entire lifecycle, including a unique after-hours tour option called Realync Journeys.
Read MoreHow Anthony Used Video Notifications to Close an Unengaged Lead
Struggling to close a potential renter? Anthony Suarez knows the feeling. Anthony — the Community Manager at West Village — knows the challenges with potential renters who go dark. In other words, they stop responding to emails and calls.
Read More5 Hacks Multifamily Teams Use to Measure Video Effectiveness
Are you curious how multifamily teams measure the success of their video strategies? As a leader, proving ROI on your video investments is essential. Carroll VanHook-Weaver, Faith Barker, and Kristi Fickert know this well.
Read MoreThe Big Leap: An Activity Book
Take a breather from work with our fun-packed activity book. Follow our kangaroo duo mascots on their adventure to find their dream home. Enjoy coloring, word games, mazes, and more! Perfect for adults and kids.
Read MoreMultifamily Magic: How to Enhance the Renter Experience with AI Tactics (On-Demand Event)
There are concerns about artificial intelligence in multifamily. Job displacement, tech fatigue, and complexity, to name a few hesitations. That’s why Kristi Fickert, VP of Enterprise Growth at Realync, and Justin Jones, AI Evangelist at Hy.ly, teamed up.
Read MoreThe Science Behind On-Site Personalities
Discover top strategies for building authentic connections with renters. Join industry leaders in the multifamily ‘lab’ to explore using on-site teams’ personalities to enhance satisfaction and renewals. We gathered data from Realync’s video library, deployed focus groups with SatisFacts & ApartmentRatings, and asked Trilogy Real Estate Group to verify our findings.
Read More12-Month Video Strategy for Increasing Conversion Rates in Multifamily
We analyzed over 900 communities to uncover how video tours and communication influences prospects to lease. It’s pretty amazing. Over 148,000+ renters interacted …
Read MoreHow Can You Get Comfortable on Video in 2023?
The Lens is an email-based video course. This season of The Lens features Kristi Fickert, a multifamily marketer with 24 years of experience …
Read MoreAre You Using Video Correctly? A Multifamily Online Micro Course
Are You Evaluating Realync This Budget Season?
Ready to see better video results? Realync, a multifamily-specific video platform, is designed to help on-site teams do more with fewer in-person tours, less time communicating about in-person tours, and fewer tedious tasks.
Read MoreTricap Residential Group: Implementing a Centralized Leasing Model
You’ve most likely heard of centralized leasing. This new model is gaining some serious momentum as management companies like Tricap Residential Group pave the way for how this model can bring success to on-site teams and renters throughout the entire lifecycle. We gathered all the recent information about centralized leasing and compiled it into one […]
Read More7SEVENTY7 Reaches 50% Pre-Leased with Video
Watch how 7SEVENTY7 reached 50% leased in just three months and then easily communicated with residents and prospects: Managed by Bozzuto, 7SEVENTY7 entered the pre-leasing phase during construction. In order to reach its target market and bring this unique property vision to life, 7SEVENTY7 needed a solution to showcase its vision in real time — […]
Read MoreHow Airie Captured Leases During Lease Up (Video Testimonial Included)
Airie, managed by BH Management, began pre-leasing in April 2021 in Denver, Colorado. To showcase their beautiful new community, Airie turned to a familiar solution, Realync, which they first leveraged at their sister property, TAVA Waters. “If you’re thinking about using Realync, do it. Your leasing team will appreciate it—you really can’t go wrong with […]
Read MoreWhy Video Is Vital to the Entire Resident Journey (Bozzuto Video Testimonial)
Bozzuto first heard about Realync in their Chicago market in 2017, when new development began. Realync is now active in 191 Bozzuto properties! In the words of Noel Carson, Senior Director of Marketing at Bozzuto, “Realync has been invaluable to us, especially with our active new developments where we’ve connected with residents with buildings that […]
Read More[On-Demand Webinar] Myth or Fact: You Can Only Have Video Tours or In-Person Tours, Not Both
How One Maintenance Team Turned Headaches into Streamlined Processes with Video Tutorials (+ Video)
Watch how one maintenance team turned headaches into streamlined processes: Watermark Residential’s Jordan Creek, managed by Thompson Thrift. Jordan Creek saw value in Realync almost immediately. See how Jordan Creek decreased service requests by creating targeted DIY videos for residents. With over 12 years in maintenance, Ben Daniels, Service Supervisor at Watermark’s Jordan Creek […]
Read MoreHow Avec on H Was Prepared to Lease Virtually (+ Video)
Watch how Avec on H creates professional video tours in minutes: Modern meets luxury at Avec on H Street, managed by WC Smith, in Washington, D.C. Avec on H launched Realync right before the onset of COVID-19 and immediately started taking videos. See how Avec on H’s Leasing Manager, Daniel Moss, quickly became a Realync […]
Read MoreVideo: Sight Unseen Lease Closed In 22 Minutes
Watch how Artistry was able to close a prospective resident while the leasing manager was on his way to dinner: Artistry, owned by Milhaus Management, is a mix of urban apartment homes and retail in the heart of Downtown Indianapolis Market East District. See how Artistry’s Resident Services Manager, Jacob Stallard, was on his way […]
Read MoreRealync Has Been Acquired by Grace Hill
IRVING, TX, September 26, 2024 – Grace Hill, an innovator of talent and customer management solutions for commercial and multifamily real estate, announced today its acquisition of Realync, the leading virtual platform for resident tours and communication, to strengthen its offering and meet the growing industry demands for virtual solutions. Terms of the deal were […]
Read MoreRealync Teams Up with Industry Giants—BetterBot, Engrain, Repli, and Zillow—to Set a New Standard for Virtual Tours
Realync’s integration suite simplifies the process for multifamily teams to produce exceptional virtual tour experiences broadly. Indianapolis, IN (September 17th, 2024)—Realync, the complete virtual solution for multifamily touring and communications, announced new partnerships and deeper integrations with top property technology companies to enhance virtual tour experiences, making a significant impact in the virtual touring space. […]
Read MoreRealync Introduces AI-Driven Feature That’s Music to Marketers’ Ears
Realync’s Video Quality Score feature streamlines the video approval process for multifamily leasing teams, letting corporate teams sit back while AI does the gut-checking. Realync, the complete virtual platform for multifamily touring and communications, announced today its latest intelligent feature: automatic quality checks for videos created by leasing teams. This innovation speeds up post-production video […]
Read MoreRealync’s New AI Photo Extraction Product Adds a Twist to Its Core Services
Realync’s latest AI-powered innovation enhances the touring experience for potential residents by providing unit-level photos and simplifies the content creation process for property teams. Realync announced the release of a new product that can automatically extract photos from user videos. This innovation enables users to effortlessly showcase unit-level photos on a large scale, setting a […]
Read MoreRealync Reveals New Virtual Staging Programs for Multifamily Properties
Do you ever visualize yourself on the beach? The sand in your toes. The ocean waves crashing down on the beach. Your book in your hand. It sounds pretty nice? It’s imaginative for the moment. Until you look at pictures of the beach, now it seems like it could be a reality. Think of this […]
Read MoreRealync Named To Inc. 5000’s Annual List of Fastest-Growing Private Companies in America
With Three-Year Revenue Growth of 574%, Realync Ranks No. 1,032 for Fastest-Growing Companies in America. Carmel, IN (August 15, 2023) – Realync proudly announces its placement at No. 1,032 on the highly esteemed Inc. 5000 list, the most prestigious ranking of the fastest-growing private companies in America. “Making the Inc. 5000 list for the […]
Read MoreRealync Launches Real360 Virtual Tour Suite
Realync introduces Real360, the first-of-its-kind 360 video suite for multifamily touring and virtual tours, making Realync the multifamily industry’s complete virtual touring platform. Carmel, IN (May 31, 2023) — Realync, multifamily’s leading video engagement platform, announced the launch of its newest functionality, Real360, a virtual tour suite. Real360 includes 360 video and 360 […]
Read MoreRealync Launches New Product: Realync Journeys
Realync, a multifamily video engagement platform, announced the launch of its new Journeys website plugin today. Realync Journeys is a guided video experience for prospective renters to see a community conveniently from the website or via a direct link. Clients can take advantage of their existing Realync content library, or record new videos, to create […]
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