Why Multifamily Pros Are Jumping to the Tech Side There’s a growing trend of tech companies hiring their power users as full-time employees. Examples include OpenTable bringing on a former restaurant group owner. ClassPass hiring a previous fitness studio owner. Zillow bringing on a former property manager. Why are companies making this strategic move right […]
Read MoreCan maintenance prepare residents for the winter while reducing future work orders? Absolutely. With Realync powering thousands of multifamily videos, properties nationwide use video to educate both prospects and residents all year round. But for those in the Midwest and East, winter isn’t just coming — it’s here. Freezing temps, icy sidewalks, and snow-packed parking […]
Read MoreLeasing teams often start their day by suiting up, leaving personal worries at the door, and sticking to a polished, professional script whether touring residents, answering emails, or leading virtual tours. This approach feels a bit like the hit show Severance, where employees separate their work personas from their personal lives, losing the authenticity that […]
Read MoreBold statement, right? Let’s rewind and break it down. In 2024, Realync clients achieved incredible milestones—boosting conversion rates and streamlining operations with their video and virtual tour strategies. Incredibly, 47% of prospects who watched Realync videos signed leases. Let’s put that into perspective: Prospects engaging, like clicking or watching Realync video tours, rented 47% of […]
Read MoreTo meet evolving resident expectations, the team at Elme Communities needed to elevate their digital marketing and leasing strategies, so they made a seamless transition from a competing product to the real deal: Realync.
Read MorePersonalized videos close deals—just ask Leasing and Marketing Manager Jordan Guest. After just one month of using Realync for personalized videos, he’s already seeing results. In September, his team signed nine leases without Realync, but in October, they signed roughly 30 leases with Realync. Snaps for Jordan and his team! Not familiar with Realync? We […]
Read MoreJamie spent 15 years as Chief Marketing Officer at Bozzuto and Chief Experience Officer at Windsor Communities. At both companies, Jamie understood that attracting and retaining residents takes more than great properties—it takes innovative solutions that elevate the prospect’s experience and optimize operations.
Read MoreWho says a sidewalk can’t be exciting? One district manager turned a simple update about a new sidewalk into a community highlight, earning hundreds of clicks and plenty of laughs from residents. Meet Jennifer Stonequist, a former property manager and now district manager with PRAXM Management, who’s rethinking how to connect with residents. Using Realync, […]
Read MoreTo meet evolving resident expectations, the team at Elme Communities needed to elevate their digital marketing and leasing strategies, so they made a seamless transition from a competing product to the real deal: Realync.
Read MoreJamie spent 15 years as Chief Marketing Officer at Bozzuto and Chief Experience Officer at Windsor Communities. At both companies, Jamie understood that attracting and retaining residents takes more than great properties—it takes innovative solutions that elevate the prospect’s experience and optimize operations.
Read MoreImagine saving your on-site team time—daily, weekly, monthly, and even over the years—using one smart strategy. This would be a major win for you. As a marketing and leasing leader, your goal is to cut costs, streamline your team’s efforts, and set them up for success. Now, you can achieve all three with one simple […]
Read MoreFacing outdated processes and an industry slow to adopt new technology, Zidan Management Group needed a new approach to stay competitive and meet modern renters’ expectations.
Read MoreThe traditional way of running advertising campaigns just doesn’t cut it anymore. As a multifamily marketer, you could continue to run ad campaigns with static images, but you know you’ll lose engagement — and money.
Read MoreWhy has Gene B. Glick Company—also known as “Glick”— partnered with Realync for over eight years to create video content? Rosie North, a Digital Media Manager at Glick, gave us all the answers. She shared why they started using video at their properties, how their property teams use video content today, and …
Read MoreLeigh used Realync videos in her email follow-ups to stand out from competitors, engage prospects at the right time, and close leases quickly. Keep reading to learn about Leigh’s innovative email approach, which secured four leases, and how you can replicate similar efforts at your property.
Read MoreJVM now utilizes Realync videos portfolio-wide to engage prospects and residents throughout the entire lifecycle, including a unique after-hours tour option called Realync Journeys.
Read MoreAre you curious how multifamily teams measure the success of their video strategies? As a leader, proving ROI on your video investments is essential. Carroll VanHook-Weaver, Faith Barker, and Kristi Fickert know this well.
Read MoreTake a breather from work with our fun-packed activity book. Follow our kangaroo duo mascots on their adventure to find their dream home. Enjoy coloring, word games, mazes, and more! Perfect for adults and kids.
Read MoreThere are concerns about artificial intelligence in multifamily. Job displacement, tech fatigue, and complexity, to name a few hesitations. That’s why Kristi Fickert, VP of Enterprise Growth at Realync, and Justin Jones, AI Evangelist at Hy.ly, teamed up.
Read MoreDiscover top strategies for building authentic connections with renters. Join industry leaders in the multifamily ‘lab’ to explore using on-site teams’ personalities to enhance satisfaction and renewals. We gathered data from Realync’s video library, deployed focus groups with SatisFacts & ApartmentRatings, and asked Trilogy Real Estate Group to verify our findings.
Read MoreWe analyzed over 900 communities to uncover how video tours and communication influences prospects to lease. It’s pretty amazing. Over 148,000+ renters interacted …
Read MoreThe Lens is an email-based video course. This season of The Lens features Kristi Fickert, a multifamily marketer with 24 years of experience …
Read MoreReady to see better video results? Realync, a multifamily-specific video platform, is designed to help on-site teams do more with fewer in-person tours, less time communicating about in-person tours, and fewer tedious tasks.
Read MoreYou’ve most likely heard of centralized leasing. This new model is gaining some serious momentum as management companies like Tricap Residential Group pave the way for how this model can bring success to on-site teams and renters throughout the entire lifecycle. We gathered all the recent information about centralized leasing and compiled it into one […]
Read MoreWatch how 7SEVENTY7 reached 50% leased in just three months and then easily communicated with residents and prospects: Managed by Bozzuto, 7SEVENTY7 entered the pre-leasing phase during construction. In order to reach its target market and bring this unique property vision to life, 7SEVENTY7 needed a solution to showcase its vision in real time — […]
Read MoreAirie, managed by BH Management, began pre-leasing in April 2021 in Denver, Colorado. To showcase their beautiful new community, Airie turned to a familiar solution, Realync, which they first leveraged at their sister property, TAVA Waters. “If you’re thinking about using Realync, do it. Your leasing team will appreciate it—you really can’t go wrong with […]
Read MoreBozzuto first heard about Realync in their Chicago market in 2017, when new development began. Realync is now active in 191 Bozzuto properties! In the words of Noel Carson, Senior Director of Marketing at Bozzuto, “Realync has been invaluable to us, especially with our active new developments where we’ve connected with residents with buildings that […]
Read MoreWatch how one maintenance team turned headaches into streamlined processes: Watermark Residential’s Jordan Creek, managed by Thompson Thrift. Jordan Creek saw value in Realync almost immediately. See how Jordan Creek decreased service requests by creating targeted DIY videos for residents. With over 12 years in maintenance, Ben Daniels, Service Supervisor at Watermark’s Jordan Creek […]
Read MoreWatch how Avec on H creates professional video tours in minutes: Modern meets luxury at Avec on H Street, managed by WC Smith, in Washington, D.C. Avec on H launched Realync right before the onset of COVID-19 and immediately started taking videos. See how Avec on H’s Leasing Manager, Daniel Moss, quickly became a Realync […]
Read MoreWatch how Artistry was able to close a prospective resident while the leasing manager was on his way to dinner: Artistry, owned by Milhaus Management, is a mix of urban apartment homes and retail in the heart of Downtown Indianapolis Market East District. See how Artistry’s Resident Services Manager, Jacob Stallard, was on his way […]
Read MoreIRVING, TX, September 26, 2024 – Grace Hill, an innovator of talent and customer management solutions for commercial and multifamily real estate, announced today its acquisition of Realync, the leading virtual platform for resident tours and communication, to strengthen its offering and meet the growing industry demands for virtual solutions. Terms of the deal were […]
Read MoreRealync’s integration suite simplifies the process for multifamily teams to produce exceptional virtual tour experiences broadly. Indianapolis, IN (September 17th, 2024)—Realync, the complete virtual solution for multifamily touring and communications, announced new partnerships and deeper integrations with top property technology companies to enhance virtual tour experiences, making a significant impact in the virtual touring space. […]
Read MoreRealync’s Video Quality Score feature streamlines the video approval process for multifamily leasing teams, letting corporate teams sit back while AI does the gut-checking. Realync, the complete virtual platform for multifamily touring and communications, announced today its latest intelligent feature: automatic quality checks for videos created by leasing teams. This innovation speeds up post-production video […]
Read MoreRealync’s latest AI-powered innovation enhances the touring experience for potential residents by providing unit-level photos and simplifies the content creation process for property teams. Realync announced the release of a new product that can automatically extract photos from user videos. This innovation enables users to effortlessly showcase unit-level photos on a large scale, setting a […]
Read MoreDo you ever visualize yourself on the beach? The sand in your toes. The ocean waves crashing down on the beach. Your book in your hand. It sounds pretty nice? It’s imaginative for the moment. Until you look at pictures of the beach, now it seems like it could be a reality. Think of this […]
Read MoreWith Three-Year Revenue Growth of 574%, Realync Ranks No. 1,032 for Fastest-Growing Companies in America. Carmel, IN (August 15, 2023) – Realync proudly announces its placement at No. 1,032 on the highly esteemed Inc. 5000 list, the most prestigious ranking of the fastest-growing private companies in America. “Making the Inc. 5000 list for the […]
Read MoreRealync introduces Real360, the first-of-its-kind 360 video suite for multifamily touring and virtual tours, making Realync the multifamily industry’s complete virtual touring platform. Carmel, IN (May 31, 2023) — Realync, multifamily’s leading video engagement platform, announced the launch of its newest functionality, Real360, a virtual tour suite. Real360 includes 360 video and 360 […]
Read MoreRealync, a multifamily video engagement platform, announced the launch of its new Journeys website plugin today. Realync Journeys is a guided video experience for prospective renters to see a community conveniently from the website or via a direct link. Clients can take advantage of their existing Realync content library, or record new videos, to create […]
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