Communicate Effectively with Current and Prospective Residents.
Keep it real with your residents. Through video, you can let them know about community news, amenity updates, and resident or neighborhood events. Communicating through video adds a different level of emotion–through body language and tone of voice–that impacts how a resident will perceive your message. Open and honest communication will control the emotional response, and allow you to get ahead of any negative feedback. A lot of things are out of your control, but informing your residents doesn’t have to be. With video, you can:
- Increase resident retention
- Increase community engagement
- Increase activity attendance