Watch how 7SEVENTY7 reached 50% leased in just three months and then easily communicated with residents and prospects during COVID-19:
Managed by Bozzuto, 7SEVENTY7 entered the pre-leasing phase during construction. In order to reach its target market and bring this unique property vision to life, 7SEVENTY7 needed a solution to showcase its vision in real time — virtually.
With the onset of COVID-19 and social distancing, 7SEVENTY7 seamlessly pivoted to a hundred percent virtual touring leveraging the Realync platform. Prospects and residents were able to feel confident in the process while staying safe and secure.
“When we first started using Realync, our goal was to help us lease the building a lot quicker. We started leasing in May of 2018, and by August, we had 155 apartments rented which led us to 50% leased.” —Lydia Koenig // Sales and Marketing Associate // 7SEVENTY7