All Tips

When virtual tours for multifamily real estate became all the rage, we simply accepted real estate virtual tour pricing as part of the cost of doing business. However, if we break down the factors that go into the true price of these types of tours, we may find that there’s a better way and a […]

Are you searching for the best virtual tour software on the market? Searching for ways to streamline leasing and provide virtual tours for your apartment community? Maybe struggling to find a difference among the offerings? Well, before frustrating yourself further, ask yourself one key question. No, not what virtual software is the best. Rather, ask what […]

Covid-19 (“Coronavirus”) With over 8,993,659 confirmed cases of Covid-19 around the world (as of June 22nd), the Coronavirus concerns are quickly on the rise with little signs of slowing. And the impact of Coronavirus continues to rise as well. Companies of all shapes and sizes from airlines to hotels to manufacturing facilities and more are […]

If you’re looking to learn how to shoot multifamily real estate video, there is a ton of advice out there. Sometimes, it’s great advice! But, more often than not, it all just seems…overwhelming. There’s so much out there it’s hard to know where to start. Well, being multifamily’s most trusted video leasing solution, we’re here […]

Keeping up-to-date on current multifamily news can feel overwhelming, if not nearly impossible. The industry is hot! There is so much happening, trends are shifting constantly, plus there are so many outlets for information. Oh, and you are also trying to do your job on top of everything else. It’s a lot!  All you have […]

During the lease up phase of a multifamily property, knowing how to create a virtual tour that pops is paramount. After all, first impressions matter.  Even if you have an established brand behind you, any new construction property is still being introduced to prospects and making a first impression. You only get one chance to […]

With today’s hyper-competitive real estate environment, your apartment video ideas need to really pop. They must be entertaining, informative, but also authentic and convey the actual feel for your space. That authenticity is key to building all-important trust with a prospective resident during the leasing process.  Combining all of that into one video can seem […]

There are plenty of great apartment marketing ideas out there. In fact, just Google “how to market apartment complexes” or “fun marketing ideas for apartments” and you’re bound to find a few things that work. But, how do you change your approach if you’re marketing multiple properties at one time or multiple phases of the […]

For luxury apartment residents, events should be intentional and targeted for a positive impact on resident retention.   Resident appreciation events should have a prime spot on the list of things you can do to increase resident retention. But, it’s important to take into account this particular demographic of resident and create events aligned with their […]