All Video

Since iPhones came out on the market ten years ago, people have been pushing the limits on how to create new and innovative content with them. Nowhere is this more apparent than in mobile video. Year after year, the ways iPhones are used to create videos has continued to grow and develop in some incredible […]

Time and again, we have shared how important video is to multifamily marketing and leasing efforts — even resident engagement. It is one of the most effective and easiest ways to draw in qualified leads, convert said leads, and keep them happy as residents. But, for many leasing and marketing teams, a large video production […]

A leasing agent pulls out their phone to film a video tour for a prospective resident only to be hit with a message that their phone is out of storage. Another agent is about to send the perfect community overview video to an anxious prospect…but the file is too big to send. Another property manager […]

When reflecting on the digital landscape, it is staggering how much it’s changed in the last ten, or even five, years. What was once a desktop and laptop majority for internet searches and content engagement has given way to increasingly popular mobile and tablet devices. The boundaries for how people consume and interact with digital […]

Today’s multifamily companies and businesses across the board are turning to video marketing as a cost-effective and extremely effective way to grow their brand and business. And every marketer hopes that the videos they create, then push out into the world are well received and will help their business grow. With all of the video […]

It’s pretty clear that video can be a dream for today’s marketers. It’s easy to use, simple to produce and, well, it works. As in – it REALLY works. 78% of people watch videos online every week and 55% every single day. Add to that the fact that viewers retain 95% of a message when […]

The popularity and overall importance of online video is undeniable. When it comes to capturing and keeping the attention of today’s consumer, few channels are more effective. In fact, by 2019, global consumer Internet video traffic will account for 80 percent of all consumer Internet traffic, according to Cisco’s Visual Networking Index. In addition to […]

Nothing comes close to video when looking for true audience engagement. Even as digital trends continue to evolve and change, people find themselves continuously drawn to the play button. No matter the industry, video is the way to draw in an audience and keep them engaged with the content. A recent study from Diode Digital […]

Video content views have jumped a whopping 256% since 2016. By 2019, video traffic online will account for 80% of all consumer Internet traffic, and this doesn’t even include video exchanged through peer-to-peer. For the United States, that statistic rises to 85%! Not enough? 87% of marketers already use video in their campaigns. Want more? […]