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When it comes to today’s multifamily marketing tactics, the game is changing. No longer will a bus stop sign or an ad in the classified section of the local newspaper suffice to fill apartments. The changing demographic of renters means using new marketing tactics and avenues—namely digital. In today’s world, marketing through innovative and engaging […]

One of the biggest barriers many multifamily communities face when trying to sign a prospective tenant is geographical distance. When we say “geographical distance” though, we don’t simply mean someone that is moving from out-of-state or out-of-country. Distance can be a barrier even if there’s a local prospect that is a busy professional and has […]

Like every other industry in the modern era, real estate has taken a turn to the digital. According to a report from the National Association of Realtors, in 1981, 22% of those searching for a home read newspaper ads to find a home and 8% used friends as an information source. Fast-forward nearly 40 years […]

  Being present and available to your consumers is the easiest way to engage with them, which is why brands are keen on using social ad spend to drive awareness and outreach. However, with social platforms constantly innovating and featuring new ad offerings, it has been difficult for many brands to break through successfully. Heading […]

We are incredibly excited to announce that today, Realync version 2.5 launched in the App Store! Check out the announcement from Realync CEO, Matt Weirich: Want to learn more? Download the app for free today or message us to setup a personalized demo of the platform. We are excited to see you on Realync and […]

Earlier this year, Cisco released their Global Mobile Data Traffic Forecast Update – 2014-2019. This detailed white paper is an excellent source of information for real estate professionals that are looking to understand why real estate and other global networks are quickly shifting to a mobile dependency. WATCHING MOBILE GROWTH To get a feel for […]

As soon as you enter the social world, so far as step a foot into its webby net, you can feel the shadow of giants quickly creep up on your shoulder. And you don’t have to turn your head so much as an inch to know their familiar faces – faces belonging to that of […]

Whether you’re marketing a $5M dollar beach front home or a $200,000 bungalow, all properties should get the same professional service to ensure they sell or lease. We’ve written in the past about how real estate professionals need to have a consistent personal and professional brand; well that same concept should carry over into how you market […]

Meerkat and Periscope have been generating a lot of buzz lately. If you haven’t heard of them, they capitalize on the latest social media trend, live streaming, by allowing you to stream live video from your smartphone or tablet to all of your Twitter followers or anyone that cares to tune in. While these apps are great, […]