All Sales / Leasing

If you are looking to close more leasing deals – and who isn’t?! – the answer may be found somewhere you aren’t currently looking — with a virtual apartment tour. The key to success? Making sure you’re creating the right kind of virtual tour – the kind that turns prospect to resident.  Let’s start with […]

The multifamily lease-up phase is a critical one for the success of multifamily communities. And an effective apartment lease up marketing plan can be the difference between success and mediocrity. With so much focus and emphasis on this key period in the lifecycle of an apartment community, we’ve compiled some of the top reasons why […]

Creating an apartment tour that really pops and wows prospective residents is difficult. It’s made even harder if that apartment is on the, well, tinier side.  Add to that the fact that more and more people are moving to different cities than ever before and always have busy schedules, and it makes it rather hard […]

Marketing in the multifamily space is tougher than ever before. That’s why you need video to help your community stand out. Nothing has proven more valuable to both generating and converting leads online than video. But, to get the video content that will move your bottom line, you need the right virtual tour software or […]

We’ve all been new to the real estate industry at some point. And we all know that success takes a lot of hard work and some serious guidance from those who’ve been in the game a bit longer. One area to focus on for measuring success as a new leasing agent in the multifamily space […]

Finding engaging and innovative apartment marketing ideas to make your property stand out can be a struggle in today’s saturated marketplace. And finding great lease up marketing ideas can be even trickier for a variety of reasons. First, let’s take a closer look at what a lease up period is and how to market it.  […]

We all know that video is one of the most widely used means of communication for both work and personal life. Take 5 seconds to browse social media and it’s a fair guess that 90% of the content you come across will be video. And the majority of those videos will have likely been shot […]

When it comes to needing new multifamily communities, the market shows no signs of slowing down. Despite over 427,000 new apartments being built in 2018, there is still a gap and need for over 4.6 million new apartments by 2030. That means there will be no slowing of new construction, and continued growth of competition […]

Real estate video marketing is definitely a must-have these days. However, when it comes down to the nuts and bolts of how to make a real estate video tour high quality and professional, without the added expense, things can be challenging. When most people think of live videos or DIY video created on an iPhone, […]