Do you and the other leasing agents in your multifamily property know how to make a virtual tour for real estate? If not, it’s time to learn.

While it may be nice to think virtual tours are another aspect of your business to outsource, it is more efficient and budget friendly to learn how to film, edit and share these videos in-house. Creating 360 or 3D virtual tours for real estate may seem like the easy choice, however, these are expensive and a potential drain on resources.

To succeed in today’s hyper-competitive multifamily market, leasing agents must know how to make a virtual tour for real estate. Let us explain why.

Do-It-Yourself Is Key

Virtual tours are a must in today’s multifamily market. Leasing agents should know how to create a virtual tour for real estate themselves. A 360 tour creator or 3D virtual tours for real estate can be great. They can live on the website as top of the funnel tools providing a general overview of the property. But, what happens when you make a few minor, but important, improvements to the property? Are you going to pay for a new tour to be created by the same outsourced team that created it the first time? Not with most real estate virtual tour pricing.

360 virtual tour pricing often prevents any sort of personalization such as being able to easily create multiple tours of your different floor plans, showing each prospect their exact unit, or showing each individual exactly what they want to see. Even if your team has the equipment and real estate virtual tour software necessary to make those 3D and 360 virtual tours in-house, the time they take is often prohibitive. Plus, if you need to turn something around quickly for a prospect, you’ll be stuck.

With a virtual leasing platform like Realync, you will know how to make a virtual tour for real estate quickly, easily and without a lot of extra pieces of equipment or outsourcing. These DIY video leasing platforms equip you to know how to make a virtual tour with a phone. These types of personalized, unit-specific virtual tour software and virtual tour apps are easy if you have the right virtual tour solution. And to take it a step further, you and your team can be experts in no time with the right training.

The Training Factor

While some free virtual tour software for real estate may be great, it’s worthless if you don’t know how to use it properly. Or if it takes forever to learn. The right training, plus a smart, user-friendly platform, is key to do-it-yourself in the real estate virtual tour realm. The appropriate training ensures on-site leasing and management teams know exactly how to make a virtual tour for real estate and are equipped to customize those tours for individual prospects. Whether it’s how to make a virtual tour with an iPhone, how to make a virtual tour with android, or using some other mobile device, the right training makes the process easy and efficient.

Check out how you can make creative real estate videos that get leases signed effectively and efficiently

Finding virtual tour software for free may seem like it’s saving money, but in reality, you’re most likely getting what you pay for. And that means no appropriate training to ensure it’s a virtual leasing solution integrated into your systems and processes. Finding the right virtual leasing and virtual touring software means your teams are properly equipped and trained to create polished and professional virtual tours, as well as real, raw, and transparent virtual tours of your space.

Prospects want to ask questions during these virtual tours and learn about your properties. Be impactful with your virtual tours by personalizing the virtual tour experience to your specific prospect by answering questions and getting to know the prospects’ needs. Virtual tour software such as Realync can help your leasing teams accomplish just that.

In the end, when it comes to learning how to make a virtual tour for real estate, the training is just as important as the software.

If you’re looking to create the most impactful virtual tours in the most efficient way possible, leasing agents should know how to make virtual tours for real estate. The DIY method provides a way to personalize tours and see a lead all the way through the virtual leasing process. That means having a virtual leasing and virtual tour platform that is not only specific to multifamily real estate, but also provides the necessary training. You need to have it and know how to best use it. And that’s what our Realync team is here to do – help train leasing teams in a real and transparent way just like your leasing teams can emulate for prospect residents.

Let Us Help You!

Close more leases, market more effectively, engage with residents and, as always, keep it real. Do you have a question or suggestion? Or want to learn more about what you read? Email us at We’d love to hear from you!