INDIANAPOLIS, IN – Realync, multifamily’s only enterprise video leasing & engagement platform, announced today the closing of additional funding and the hire of a new internal marketing leader. Since the company launched in 2014, Realync has grown to over 56 enterprise clients with their video leasing technology being used in nearly 100,000 apartment units across the U.S.
Having gone nearly three years without raising additional capital for the business, Realync announced that it has raised an undisclosed amount of follow-on capital from existing investors Meridian Street Capital and Charmides Capital, as well as from the Wisconsin-based Capital Midwest Fund.
“Realync has built a platform for multifamily real estate that is proving industry-leading results for its growing list of enterprise clients, including 11 of the National Multifamily Housing Council’s Top 50 Apartment Managers,” says Alvin Vitangcol, Partner at Capital Midwest, “Our team at Capital Midwest Fund is excited to invest in Realync’s vision to transform the way that property owners and apartment managers are able to engage with potential and existing tenants.”
In support of Realync’s continued expansion efforts, Realync also announced the hiring of local SaaS and marketing leader Robyn Tyner as Director of Marketing.
Robyn is the Co-Founder of Ladies in SaaS whose mission is to build a strong, empowered community of women committed to the success of tech. Robyn recently launched a Girls Who Code Club, whose mission is to close the gender gap in technology and to change the image of what a programmer looks like. A seasoned SaaS marketer, Robyn brings expertise to Realync’s SaaS offering to help further their expansion and growth throughout the multifamily industry.
“Born and raised in Indianapolis, I have seen the tech community evolve and I am passionate about our growth as a city,” says Robyn, “As a millennial, the ever increasing demand for video is skyrocketing and Realync is redefining how people experience multifamily real estate. I’m excited to be on board with a company that is changing the industry!”
About Realync: Realync is the multifamily industry’s only cloud-based, Fair Housing compliant video leasing and engagement solution. Their real-time video technology enables live, interactive video tours and open houses as well as DIY pre-recorded videos, all using nothing more than a smartphone or tablet. Partnered with industry leaders like Bozzuto, Equity, Pinnacle, CA Ventures, Fairfield, and more, Realync’s web and mobile platform helps onsite teams streamline leasing, marketing, resident engagement, maintenance, and more, and has proven increased conversion rates, decreased sales cycles, and increased sight-unseen leasing. Learn more at www.realync.com.