What Is a Virtual Tour in Multifamily?
A virtual tour is a person(s) observing, participating, or encountering facts, dialogue, or events through a digital exchange. It’s important to offer virtual tours of your community to prospective renters as their demands have changed!
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What Is A Virtual Tour
Today, it is important for multifamily communities to attract as many residents as possible. One of the ways to do that is to take advantage of virtual tour software. In the past, multifamily buildings were constrained by their geographic locations. For example, someone would only come and visit the apartment if they were in the local area. Now, virtual tour software makes it possible for multifamily apartment communities to expand their catchment area. Therefore, it is important to learn more about how a virtual tour creator works and how a virtual tour app can help convert more leases into leads while simultaneously streamlining leasing teams’ processes.
If you are wondering how to make a virtual tour for real estate, it is important to understand the several options available. For example, many people use virtual tour software to make 3D or 360 virtual tours. In addition, some people use virtual tour software to create live and pre-recorded videos. All of these options can be helpful in certain situations. Therefore, everyone needs to learn more about getting the most out of virtual tour software.
If you are wondering, “what is a virtual tour,” remember that this is a tour that allows people to explore a community without having to physically go into the building. This is not the same as a self-guided tour, which allows people to take a look at a multifamily community without the presence of a leasing agent. A virtual tour will still facilitate connections between leasing agents and prospective residents. It is critical for leasing agents to understand the different types of virtual tours, how they can be helpful, how virtual tours can accompany in-person tours, and how this can help multifamily communities increase their occupancy rates. Using virtual tour software can make a significant difference in helping someone make a decision on a new home.
Types of Virtual Tours
If you’re wondering how to make a virtual tour for real estate for free, there are plenty of virtual tours available.
For example, some people use CGI videos to create virtual tours. Common examples include a 3D virtual tour and a virtual tour 360. These are tools that leasing agents and property managers use to create videos that sit on their property’s website. These are better at the top of the sales funnel because they convince people to learn more about the apartment building. However, even though these videos can be helpful in certain situations, they are not as helpful at the bottom of the sales funnel because people want to see the physical unit they will be living in before making a decision.
That is where a live or pre-recorded virtual tour can be helpful. One of the biggest virtual tour benefits of this type of software program is that this allows prospective residents to take a look at the physical unit in which they might be living. For example, a live virtual tour can be helpful because it allows prospective residents to ask questions for a leasing agent as they move virtually throughout the unit. Pre-recorded videos can also help communicate with larger groups of people at the same time. This virtual tour is helpful because it creates a real, raw, transparent connection with prospective residents, allowing them to decide on whether that home is right for them. Live or pre-recorded videos can accompany any in-person tours as well. For example, video tours can be used when leasing teams send a collection of pre-recorded videos of the different apartment layouts and help narrow down how many apartments the prospect tours in person.
Ultimately, numerous benefits come with using virtual tours. Instead of requiring people to come to the building to get a tour physically, prospective residents can take a virtual tour of the building. This allows the multifamily community to generate more leads, increase their conversion rates, and boost their occupancy rates. For this reason, virtual tours are only going to become even more popular in the future.
What Does Virtual Tour Mean
If you’re wondering how to do a virtual showing for real estate, it’s important t learn more about how virtual tours are made.
You might assume that you require a strong technological background or access to trained professionals in order to create a virtual tour. Fortunately, this is no longer the case.
If you are wondering, “what is a virtual tour real estate,” this is now something that can be made using nothing but a mobile application and the camera on the end of your smartphone. For example, there are convenient applications that you can download, such as Realync, that allow you to create a virtual tour by simply pointing your camera and shooting your video footage. Then, if you need to edit the video, you can open up the application, play around with the editor, and make sure the video is exactly the way you want it.
Thanks to virtual tours, many residents are deciding to rent apartments virtually. Virtual tours are an important leasing tool that teams can use to communicate key information about their multifamily community. Furthermore, teams can also use this tool to develop strong connections with prospective residents. Instead of hiring a technology team, teams can use the software program on their own.
Ultimately, there are still some people who might want to take a physical tour of your multifamily communities. Creating virtual tours does not mean that you have to stop giving physical ones. On the other hand, you do want to provide all of your prospects with more options. That way, you can increase the number of leads you have and boost your occupancy rate. If you can put this virtual tour and software to good use, you should increase the number of leases that get signed.
Virtual Tour Real Estate App
There are plenty of ways you can create your own virtual tour, and one of the best options is to use a virtual tour real estate app. Even though there are still other programs you can use to create your virtual tours, you should take advantage of mobile applications. Wouldn’t it be easier for you to make your virtual tour if you could use your smartphone? This is one of the biggest benefits of using a virtual apartment tour app. This is a great way for you to expedite the video creation process, whether you are doing a live tour or creating a pre-recorded video that a prospective resident is going to view later.
If you are wondering, “are virtual tours worth it,” the answer is yes, as long as you get the most out of your tour. Therefore, it is important to take a closer look at a few virtual apartment tour tips. First, remember to do a walkthrough of the tour. This is important because you want to know exactly what you are going to be showing your prospect. Think about questions your prospective resident might ask. Then, as you go through the virtual tour, make sure you speak slowly. Even though you have seen this unit before, your prospect will be seeing it for the first time. Make sure you give the prospective resident time to take in everything that is on the screen.
If you want to give the best real estate virtual tour service possible, you should also make sure the lighting is appropriate. Remember that the unit will look different to your naked eye than to the person on the other end of the screen. You need to make sure the prospective resident can adequately see everything. Make sure you pause and give the prospect time to ask questions. That way, they know that you care about their experience.
Virtual Tour Examples
If you are taking a look at virtual tour examples, you may see that there is a virtual tour for students. If you are wondering how to create a virtual tour for free, the answer is that there are plenty of options out there. There are lots of free tools you can use to make a virtual tour; however, these free options are not going to provide you with the features you need to get the most out of your virtual tours. Therefore, if you are wondering how to make a virtual tour, you need to invest in the best software program out there.
For example, if you are wondering how to make a virtual tour with iPhone, you should check out Realync. This is a platform that you can use to make a virtual tour for multifamily communities. All you have to do is download the application, open the application, and use the camera on the other end of your smartphone to create your virtual tour. Instead of having to worry about downloading a complicated software program, you can actually edit the video in the application itself. That way, it is even easier for you to create a standout virtual tour.
Virtual Tour Examples
Virtual tours are an important part of your digital marketing strategy for multifamily communities. Even though you do not want to spend more money than you have to, you need to make sure you get the right software program to meet your needs. If you are willing to invest in the quality of your virtual tours, you should be able to increase the number of people who signed leases. Remember that there are plenty of options out there for virtual tours. Make sure you get the most out of them by using the best software program.
Ready to Get Real?
Speed Up Lease Up
by providing construction updates and showcase your space without having to do hard hat tours.
PRE-LEASE OCCUPIED UNITS
by ‘showing’ them without having to physically tour the space by sending pre-recorded videos.
CONVERT A HIGHER PERCENTAGE OF YOUR LEADS INTO LEASES
when you receive notifications when prospects are viewing videos to cater your follow up.
SPEND LESS TIME TO CLOSE EACH LEASE
by removing roadblocks and barriers in the leasing process.
INCREASE SIGHT-UNSEEN LEASING
by making it a breeze for out-of-market leads to choose your community.
Improve Community Engagement
PROMOTE YOUR PROGRAMS BETTER
via pre-recorded videos by linking via social media or internal apps.
DECREASE MAINTENANCE REQUESTS
by creating maintenance videos.
REINFORCE COMMUNITY RULES
by receiving notifications when residents are viewing videos to know who has seen a message and who hasn’t.
REDUCE REPETITIVE QUESTIONS
because consumers retain 10% of a message when reading it via text, but 90% of a message when viewed in a video.
More Than Software
is available for every property utilizing Realync.
Make your video efforts consistent
with one set, standardized process and platform.
TRACK ENGAGEMENT And Usage
across your entire portfolio.
Partner with the Realync Team
to create a personalized training program to be rolled out across all properties.
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