Why You Need a Virtual Tour Creator in Multifamily
Prospects today want to see your community quickly and hear more about the deeper meaning of what makes your property so special. Leasing teams can act fast and do this through video. Prospects demands are evolving–you need to keep up!
Continue reading below to learn more about virtual tour creators. If you found this information helpful, subscribe to the Realync newsletter to learn more!
Accelerate Leasing
Speed Up Lease Up
by providing construction updates and showcase your space without having to do hard hat tours.
PRE-LEASE OCCUPIED UNITS
by ‘showing’ them without having to physically tour the space by sending pre-recorded videos.
CONVERT A HIGHER PERCENTAGE OF YOUR LEADS INTO LEASES
when you receive notifications when prospects are viewing videos to cater your follow up.
SPEND LESS TIME TO CLOSE EACH LEASE
by removing roadblocks and barriers in the leasing process.
INCREASE SIGHT-UNSEEN LEASING
by making it a breeze for out-of-market leads to choose your community.
Improve Community Engagement
PROMOTE YOUR PROGRAMS BETTER
via pre-recorded videos by linking via social media or internal apps.
DECREASE MAINTENANCE REQUESTS
by creating maintenance videos.
REINFORCE COMMUNITY RULES
by receiving notifications when residents are viewing videos to know who has seen a message and who hasn’t.
REDUCE REPETITIVE QUESTIONS
because consumers retain 10% of a message when reading it via text, but 90% of a message when viewed in a video.
More Than Software
Virtual Training
is available for every property utilizing Realync.
Make your video efforts consistent
with one set, standardized process and platform.
TRACK ENGAGEMENT And Usage
across your entire portfolio.
Partner with the Realync Team
to create a personalized training program to be rolled out across all properties.
Are you Ready to Get Real?
Talk with us today to see how Realync’s platform can 2X your lead-to-lease conversion rate!
Request a Demo
Tour Creator
When someone is looking for a new home, particularly in a multifamily building, it’s critical to take a tour of the property. However, for many people, they might not be able to get there in-person. As a result, alternatives need to be available. For many individuals and families, they might have heard that they can take a shoddy FaceTime tour of the apartment they’re investigating. Sadly, FaceTime will not be able to show anyone what they truly need to see. The features of the video communication platform simply aren’t good enough. Individuals looking for a new apartment will be left wanting more.
For this reason, it’s critical to find an alternative. Realync is proud to offer a new live tour creator system that has been built specifically to help those who work in the multifamily real estate and property management industries. Provide prospective residents with the high-quality tours they desire. With our technology, we allow you to tour your property by using tools that have been built specifically for the multifamily housing industry. Using our tools, you’ll be able to showcase all of the wonderful reasons why someone should move into your building. Instead of using a generic camera that doesn’t have the tools to get the job done, why not go with a tour creator that has been built specifically for the real estate industry? Take a look at all of the benefits that come with using multifamily real estate tour creator software.

Virtual Tour Creator Software
In today’s real estate age, it’s important to rely on virtual tour software that has been made specifically for the multifamily industry. When residents are looking for a place to live, they often start with the internet. Particularly for those who are looking to move across the country for a new job or for family reasons, they might not have the time to see the building in-person.
In order to compete in this new age of real estate, it’s important for multifamily leasing agents to have alternative options available. No matter where someone is, who they are, or where they’re coming from, every prospective resident deserves a tour. This is why it is critical for everyone to offer virtual real estate tours of their building.
When someone is looking for software that they can use to create a virtual real estate tour, there are several features they need to look for. First, make sure the product has the ability to share the tour with ease on any device, from any device. In some cases, this tour will be posted on the website or social media. In other cases, someone might be looking to host a live tour using their smartphone or tablet. Make sure that both options are available. Next, try to find tour software that allows someone to interact with the map of the surrounding area. This will help residents see where they might live in reference to the nearby amenities. Furthermore, the software needs to have a way to measure someone’s engagement with the tour. This will help the leasing agent get a feel for how “warm” someone might be to the idea of living there. Finally, make sure the software is going to allow someone to share tours with anyone, anywhere, at any time, and on any device. This versatility is one of the keys to staying competitive in the modern era. Make sure to take the time to find the right virtual tour creator software for your needs.


360 Tour Creator
One of the major innovations that many people have lauded recently was called 360 technology. In the eyes of many, this technology was going to be the next big thing in the industry. However, this technology has fallen far short of everyone’s expectations.
Initially, people thought that this was a great innovation in the multifamily real estate industry because they thought providing a 360 degree view would be enough to show someone the great features of an apartment building. Sadly, in the end, someone is still looking at a two-dimensional picture that has had the aspects adjusted slightly to create a 360 tour and that feels more Photoshopped than a normal still photo.
A 360 tour creator still is not the answer for those who are looking to provide a virtual tour. First, this doesn’t adequately express the right “feel” of the apartment building. This picture doesn’t provide any unique information when someone tries to create 360 virtual tour. Furthermore, when someone takes a 360 tour, they are not able to see the person that is giving the tour. Because of this, a 360 tour doesn’t create the feel of a personalized tour. If someone is not able to engage with the tour on a personal level, then he or she is most likely not going to be excited about the idea of moving into that apartment building. This is where a 360 tour falls short. There are alternatives available that multifamily apartment managers should look for instead.

VR Tour
Because a 360-degree tour was never the answer, many people tried to improve on this technology and decided to go with a virtual reality tour experience, also known as a VR tour, using a VR maker. VR tour creator software is really cool and provides a unique experience. However, they are still not the answer for those who are working in the multifamily industry. Virtual reality makers essentially use photoshopping software to help someone see what they are getting when living in a multifamily unit. VR tour creator video software allows someone to get a glimpse of what they are getting in a new apartment unit, but this approach also does not engage the prospective resident in a personal way. Therefore, the prospective resident is not able to see what it might be like to live in that building.
In essence, even the very best VR tours only allow someone to see what it is like to live in that building from afar. The experience feels superficial and photoshopped. The software is prone to having issues. The aspect of the video is often not appealing. Sadly, this software is also not the answer for those who are trying to show what a building looks like to a potential resident. VR tour software still has a long way to go and, for now, there are better options available. It’s important to invest in these options to better engage with potential residents while highlighting the features of your multifamily apartment building.

How to Make a Virtual Tour with iPhone
When it comes to taking a tour, authentic touring is far better than taking the “traditional” virtual tours, 360 tours, or VR tours. And, authenticity is what residents demand. For those who are looking to attract prospective residents to their property, authentic touring is where it’s at. When someone takes an authentic tour, they fully engage with the tour experience. They visualize themselves living in that unit. In their minds, they will be deploying their furniture and playing with the potential layouts, truly imagining what life is going to be like living in that unit. For those who are interested in filling up vacant units, it’s important to know how to use an iPhone to provide an authentic tour. For those wondering how to make a virtual tour with iPhone feel authentic, there are a few tips to keep in mind.

Virtual Tour Websites
Looking at virtual tour websites is a good place to start. This is where people can get a feel for what the finished product is supposed to look like. Then, take a look at tour creator software and the benefits it can provide. When using an iPhone to make a real estate tour, it is important to familiarize oneself with camera angles and how they are going to demonstrate the benefits of the unit. The lighting is also going to play a key role. Then, the software needs to be able to host a live tour while also sharing the video on the tour website. Finally, the software should also have an interactive map so that the potential resident can see where they might be living in reference to the other units. It’s critical to find the right software for giving an iPhone virtual tour and Realync has all of the features you need to be successful.
Google Virtual Tour
Another option for tours that people might have heard about is the Google VR Tour Creator. For those wondering how to make google virtual tour, the process is relatively straightforward. But, this is not the best experience for those looking to fill up a multifamily property. Those who are looking to live in a multifamily community are looking for a real, unfiltered view of what life is going to be like in that building. If someone simply gives a tour using the Google VR Tour Creator software, they are going to feel like they are only getting a cursory overview. They might even feel like the tour is, somehow, a scam. Nobody wants to live in a community that has only provided a superficial and confusing overview.
For this reason, it’s important for those who are running a multifamily community to give an authentic view of the property. This cannot be done using the software and experience that Google has provided. Instead, someone needs to invest in software that has been designed specifically to give an authentic tour of a multifamily unit. That is where Realync can deliver. Provide an experience that is above and beyond any other multifamily unit in the area with virtual tour software that has been designed specifically for that purpose.