How Self-Guided Apartment Tours Compare to Video Tour Experiences

Self Guided Apartment Tours

If you are looking to increase your conversion rate, you are probably looking for strategies to get as many people into your building. Your multifamily community has a lot to offer, and you need to let everyone know about the beautiful homes you have available. Unfortunately, because your leasing agents are busy, they may not have time to give tours to everyone. As a result, you might be thinking about self-guided apartment tours.

Even though self-guided apartment tours have become popular during the past few years, they are not always the best option to help you increase your occupancy rate. Even though many people are looking for a self-tour now, you need to make sure you provide your prospective residents with plenty of options available. Your leasing agents still have a lot to offer, and they might not be involved in the process if you provide prospective residents with self-guided tours. If the leasing agent is not there to answer many questions, you could be leaving possible conversions on the table.

Therefore, you need to understand all the options you have available. You need to think about what your leasing agents can do for you, how you can keep your leasing agents involved, and create a convenient option for prospective residents who are looking for an opportunity to learn more about your community.

With all of this in mind, it is important to take a closer look at the benefits and drawbacks of self-guided apartment tours. Then, you should be familiar with the alternatives you have available. That way, you can increase your occupancy rate, maximize your conversions, and generate more revenue for your multifamily community.

Self Tour Homes for Rent Near Me

If you decide to offer self-tour homes for rent near me, you will probably do so through a self-tour homes app.

This is a mobile application that you will use to communicate with prospective residents regarding available tour times. Then, they can come and take a look at your self-guided tour rental homes, seeing if it is right for them.

There are several drawbacks to this process. First, there will not be a leasing agent available to answer questions. The vast majority of people will have questions when they are taking a look at a potential home. They will want to have those questions answered before they decide to sign on the dotted line. If you are not available to answer those questions, they may decide to move on to a different property, which causes you to miss out on a potential conversion.

Second, if there is nobody with them as they look at the home, this creates a security concern. Even though you might ask them to stick to the tour route, they are not necessarily going to do so. You need to prioritize the safety and security of the people who currently live in your community. If you have random people signing up to take a tour, you may not know anything about them, creating a significant safety risk. They may hassle the current residents, steal items, and share information with other people, creating additional vulnerabilities.

Finally, you will not get the opportunity to show a prospective resident the exact unit in which they might be living. They will probably take a tour of the model unit, but it is unlikely they will be able to see the exact unit they might be purchasing. Most people will want to see the physical location where they will be living before they decide to sign on the dotted line. If you really want to maximize your conversion rate, then you need to find ways to get prospective residents to see the exact location in which they will be living. This is why it is important to go with live virtual touring software to connect a leasing agent with a prospective resident.