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INDIANAPOLIS, IN – September 30, 2020 – Realync, the multifamily industry’s leading virtual leasing and engagement platform, announced today their platform’s migration to Twilio as their live streaming vendor of choice.
In four months, Realync’s user base tripled and live video tours hosted on the Realync platform increased by over 11,000%. In order to maintain this growth, Realync underwent a two-month vetting process to ensure that the Realync platform continues to leverage industry leading video technology. Twilio continued to outperform in key categories such as collaboration features and video quality, leading Realync to decide to migrate to Twilio.
Realync’s significant investment in Twilio ensures and increases reliability, quality, and scalability of Realync’s platform for their clients. Twilio’s video quality score continuously ranks 50% higher than competition, resulting in being named a leader in IDC MarketScape for Worldwide Cloud Communications Platform-as-a-Service.
“Implementing Twilio is a strategic product move as our client base continues to expand. With Twilio, we are able to rapidly scale without compromising video integrity,” said Ani Rangarajan, COO and Co-founder of Realync. “Our clients can rest assured in knowing that their residents and prospects will receive best-in-class video quality, further humanizing the virtual leasing experience.”
Twilio’s programmable solution provides Realync with the needed building blocks to scale their multifamily video engagement platform for the entire resident lifecycle. Improving connection reliability and increasing video quality enables Realync to equip property teams to provide the best experience for their residents and prospective residents.
“As a client-first organization, we believe that by increasing our investment in product development, we will continue to forge the path of using video for virtual leasing and resident engagement,” said Matt Weirich, CEO and Co-founder of Realync. “Our implementation of Twilio is just the start of an increased focus on our product development.”