How Do I Give an Apartment Virtual Tour?
To give a virtual apartment tour, you need to choose software that’s easy to use and produces quality videos (and, you should be able to download it on any device). Next, you’ll want to ensure you stage the unit and check that the lighting is good in the unit. Pro tip: Open the curtains to get more natural light. Lastly, use a stabilizer or wide-angle lens, so you’re video doesn’t turn out shaky!
Continue reading below to learn more about an apartment virtual tour. If you found this information helpful, subscribe to the Realync newsletter to learn more!
How To Give An Apartment Tour
It is important for multifamily communities to do everything they can to keep their occupancy rate as high as possible. Even though this means attracting new residents, it also means hanging on to current residents. That is where apartment resident retention is critical. If you take a look at apartments for lease near me, you will see lots of apartment building marketing campaigns that are focusing on resident retention. It is important to understand what this means and why it is so important.
Resident retention refers to keeping current residents in the building by convincing them to sign a new lease when the original lease is up. It can be a significant challenge to convince residents to stick around, particularly because rent goes up over time. Furthermore, resident needs might change. They might need more space, they might change jobs, and they might be looking for something new. Therefore, multifamily communities and property managers need to do everything they can to convince their residents to stick around even after the lease is up. One of the most effective ways to do that is to use video tools.
Multifamily communities and property managers need to generate a strong, real, raw, and transparent connection with their residents if they want them to stick around at the end of the lease. It is also important for property managers to get residents to generate strong connections amongst themselves. That way, they will be less likely to leave those relationships behind. There are several critical ideas that property managers need to consider. By focusing on resident retention, property managers can keep their occupancy rates as high as possible, generating a strong revenue stream. Learn more about some of the top ways to convince residents to stay.
Resident Retention Gifts
There are lots of ways to increase the retention rate, and one of the ways to do that is to use resident retention gifts.
It is important for property managers to show their appreciation for residents from time to time. When residents feel like they are valued, they will be more likely to sign another lease.
There are plenty of retention gifts that apartment communities should consider. For example, multifamily communities might want to partner with local businesses to provide gift cards for their residents. Everyone likes to receive a surprise in the mailbox, and it is even better if a gift card shows up. Property managers may want to reach out to some local businesses to see if they are willing to provide gift cards.
There are plenty of other resident retention gifts to provide as well. For example, property managers might want to consider holding a cookout around the pool. Everyone likes free food, and this could be a way to strengthen relationships among the residents.
At the same time, it can be challenging to hold a physical event in the current environment. Therefore, it is a good idea for property managers to take a look at resident event ideas for apartment communities that might not require getting together in person. There are plenty of virtual resident events that could be successful as well. If property managers brainstorm virtual event ideas, they could generate a strong connection with their residents while keeping everybody safe.
Ultimately, property managers need to get creative if they would like to develop a strong connection with their residents. Even though it might take some work, this can dramatically increase the resident retention rate. This is crucial for maximizing the occupancy rate and generating a consistent stream of revenue.
Resident Retention Ideas
When taking a look at resident retention ideas, there are plenty of directions to go. Property managers need to think about their communities, what their residents might like, and how they can put their best foot forward.
When thinking about resident retention ideas, it is critical to think about resident food events. Everybody likes free food, so consider having a catering event in the lobby or near the pool. Of course, it is still important for property managers to keep everyone safe. Therefore, it might be a good idea to look at grab-and-go event ideas that involve some free food.
There are lots of other ways to convince residents to stick around. For example, it might be a good idea to partner with local animal shelters. Everybody loves animals, and people might like to pet a dog or a cat as they are walking in or out of the building. Most residents will appreciate it if their property managers go the extra mile to hold an event such as this. This could be a great way to get residents to stick around.
Finally, it is also important to take advantage of video technology. For example, there are platforms such as Realync that make it easier for property managers to hold a virtual event. This platform only requires an application and a camera. Then, property managers can invite lots of people to attend a virtual event. With plenty of resident retention ideas from which to choose, there are lots of directions that property managers can take this. It is a good idea to use virtual leasing software to generate strong connections with current residents. This could increase the retention rate.
Multifamily Resident Events
When taking a look at multifamily resident ideas for an apartment complex, there are lots of options available. Ultimately, property managers need to think about how they can get as many people involved as possible while still keeping everybody safe. Remember that everyone comes from a slightly different background, and people will feel differently about certain events. Therefore, it might be a good idea to have multiple options available.
Property managers need to think about what happens during the holidays. A lot of people have time off from work, so this is one of the top ways to get people involved. For example, it might be a good idea to have an Easter egg hunt during Easter. Or, it might be prudent to have a Halloween party that involves pumpkin carving. When people feel like they are a part of the community, they will be more likely to stick around and sign a new lease.
Remember that not all of these multifamily events have to be done in person. There are plenty of ways to get people involved in the safety of their apartment units. For example, by getting people to interact with each other using video software, it is possible for property managers to develop strong relationships with their residents even if people cannot physically gather. Property managers need to find a way to get creative with multifamily resident events.
Resident Engagement Ideas
When taking a look at resident engagement ideas, there are plenty of options available. For example, property managers may want to head over to Pinterest to take a look at some of the ideas that are displayed. There are plenty of apartment community event calendar examples that can help property managers develop a long list of ideas that can keep their residents involved.
In an effort to keep everybody safe, it might be a good idea to have some grab-and-go resident event ideas. For example, the apartment building may want to have a tray of cookies near the door. That way, people can simply grab one before they walk out. Or, property managers may want to have some games available by the front door. This is another way to encourage residents to interact with one another and develop strong relationships that could convince them to stay.
Keep in mind that not all events have to be handled in person. There are plenty of opportunities to get the most out of virtual events as well. With access to a comprehensive video platform such as Realync, it is possible for property managers to develop strong relationships with their residents without having to hold an event in person. This can go a long way toward convincing people to stay even after the lease has expired.
Ultimately, video technology has come a long way, and it is important for property managers to get the most out of it. With plenty of virtual leasing opportunities available, it is important for property managers to expand the impact of video technology. One of the best ways to do that is by holding virtual events in multifamily communities. With high-quality video feeds, it is possible for property managers to develop a strong relationship they need with their residents to convince them to stay.
Property managers need to get creative. If people feel like they are appreciated, they’ll be more likely to stick around. This could be something as simple as leaving a gift in someone’s mailbox. Or, it could involve hosting a virtual party. Parties are also important because they create an opportunity for residents to get to know each other. If residents feel like they are a part of the community, they will be more likely to sign a new lease when the contract is up.
Property managers need to put themselves in the best position possible to be successful by investing in the right virtually same technology. One of the top platforms available is Realync. Property managers do not need to worry about hiring a technology professional to help them with this application. It is possible to generate amazing videos using nothing but a mobile application and the camera on the front of the phone.
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Speed Up Lease Up
by providing construction updates and showcase your space without having to do hard hat tours.
PRE-LEASE OCCUPIED UNITS
by ‘showing’ them without having to physically tour the space by sending pre-recorded videos.
CONVERT A HIGHER PERCENTAGE OF YOUR LEADS INTO LEASES
when you receive notifications when prospects are viewing videos to cater your follow up.
SPEND LESS TIME TO CLOSE EACH LEASE
by removing roadblocks and barriers in the leasing process.
INCREASE SIGHT-UNSEEN LEASING
by making it a breeze for out-of-market leads to choose your community.
Improve Community Engagement
PROMOTE YOUR PROGRAMS BETTER
via pre-recorded videos by linking via social media or internal apps.
DECREASE MAINTENANCE REQUESTS
by creating maintenance videos.
REINFORCE COMMUNITY RULES
by receiving notifications when residents are viewing videos to know who has seen a message and who hasn’t.
REDUCE REPETITIVE QUESTIONS
because consumers retain 10% of a message when reading it via text, but 90% of a message when viewed in a video.
More Than Software
is available for every property utilizing Realync.
Make your video efforts consistent
with one set, standardized process and platform.
TRACK ENGAGEMENT And Usage
across your entire portfolio.
Partner with the Realync Team
to create a personalized training program to be rolled out across all properties.
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