All Virtual Leasing

Virtual touring options have changed the way consumers are engaging with all manner of industries. Take a look around. You’ll see everything from automotive virtual tours to museum virtual tours to virtual hotel tours and, of course, virtual apartment tours. These industries, among many others, are looking for ways to make virtual a part of […]

Apartment video tours are changing the way people search for their next apartment. In fact, not only are video tours changing the search process, they changed the entire leasing process. From search to lease signing, it’s all going virtual. For multifamily leasing agents, understanding this market change has the potential to make the entire lead-to-lease […]

When picking a new apartment, most prospective residents would have told you that a virtual apartment tour was a nice to have if available. And, up until a few months ago, that would have been the prevailing sentiment. Enter a global pandemic and that all changed. Overnight leasing centers shuttered due to COVID-19 quarantine orders […]

“Virtual” is likely the front runner for 2020’s word of the year. And for leasing agents, that could go double for virtual apartment tours and virtual leasing. The current environment has created a major shift in how leasing agents do business. That includes learning, potentially on the fly, how to make a virtual tour for […]

Creating effective apartment marketing strategies for 2021 budget season is quite the complicated topic that can easily become overwhelming. You’re being asked to look into the future and make decisions that can have a long-term impact on your community’s bottom line. And, unless you have a crystal ball, none of us have mastered that. Building […]

Video in all forms has slowly been taking over – even prior to COVID-19. Facebook and social media over time transitioned from text-based content to photos and now to almost exclusively video on everyone’s newsfeeds. It’s how people communicate because it’s real, it’s authentic, and there’s nothing more powerful than that human-to-human interaction. Evidenced by […]

We’ve all seen them. Sweeping video views of multifamily properties with perfectly curated lighting and images photoshopped to perfection. If that’s what you’re looking at, it can be easy to think you will never have the time, talent, or energy to learn how to shoot real estate video on your own. Want some good news? […]

By now, we all know just how critical having real estate video tours and equipping your team for virtual leasing is. It’s an absolute must have for any multifamily property’s leasing plan. But, one thing that’s shown true is just how important personalization is with these video tours and virtual leasing efforts. And in order […]

From working remote to grocery delivery and shopping from home, the remote revolution is here. Also shifting to remote is shopping for and touring real estate. While the remote revolution for many industries was already well underway, COVID-19 certainly sped up the movement. That catalyst for change is very true for real estate virtual tours […]