All Market Update

Oh the times that we live in. The days of constant innovation and technology evolving at faster and faster rates. How do you keep up? It’s a constant battle of innovating to stay relevant while enhancing and streamlining your processes, but also not innovating so much that you lose sight of the basics that have […]

The standard apartment tour has certainly been through a transformation over the last decade. Things have changed and evolved as the needs of the multifamily industry’s prospective residents have changed and evolved. We’ve seen the tried and true in-person tour change to virtual and certain types of virtual tours be dethroned by the live tour. […]

Indianapolis, IND, November 4, 2019 – Digital marketing company PERQ announces two new partnerships to give clients access to advanced website software to increase online engagement and lead conversions in the multifamily industry. PERQ has inked separate deals with Realync and Engrain.   “We found the offerings of these two companies to be best-in-class,” said PERQ […]

It will be 2020 before we know it! As you are planning, don’t forget to align your apartment marketing ideas for the next year – and make sure you’re budgeting for them.  A solid marketing plan for apartment complexes can pay off tenfold in the coming year, especially during the all important lease-up phase. To […]

Marketing in the multifamily space is tougher than ever before. That’s why you need video to help your community stand out. Nothing has proven more valuable to both generating and converting leads online than video. But, to get the video content that will move your bottom line, you need the right virtual tour software or […]

INDIANAPOLIS, IN – Realync, multifamily’s only enterprise video leasing & engagement platform, announced today the closing of additional funding and the hire of a new internal marketing leader. Since the company launched in 2014, Realync has grown to over 56 enterprise clients with their video leasing technology being used in nearly 100,000 apartment units across […]

The slight chill in the air can make us excited for the crisp Fall air. But, it can also send you scrambling for some fun, but very effective, apartment marketing ideas for Fall as well. Fall means leasing is likely slowing down and true slow season is right around the corner.   Fall is notorious for […]

Multifamily budget season is upon us! All over, multifamily communities and corporate teams are planning for their next year’s budgets and expenses – trying to anticipate and account for every dollar. But, while the planning is happening now, this budget will be in effect for a full calendar year. Meaning, the plans being set right […]

Multifamily marketers are busy. Onsite teams are busy. Everyone in multifamily is busy. They are managing budgets, determining advertising directions, building reports, leading teams, managing residents, plus a million other things. Staying on top of apartment marketing trends can fall off the plate pretty easily. However, developing apartment marketing strategies that include the more effective […]