Multifamily Marketing in the Virtual World

Inside the eBook:

  • Understand why and how marketing strategies have evolved.
  • Discover key characteristics of your prospective residents.
  • Learn where and how to engage with your prospects.

About the eBook

Marketing is all about being where your audience is, when they are there, and with the type of content they are looking to consume. The past twenty years brought an incredible shift in both the US workforce and, in turn, the multifamily space, changing the entire marketing rulebook. No matter how experienced you are with multifamily marketing, there is always more you could be doing to stay up-to-date on your marketing strategies. Leverage this eBook to understand how to target the Millennial and Gen Z audience at the right time on the right device and on the right platform.