If you want to grab the attention of today’s apartment renters and close more deals faster – it will take powerful and creative real estate videos that show a realistic image of apartments and a creative view of what the community offers. Here you will discover the power of Realync to create do-it-yourself multifamily videos that will give your prospective residents a fresh, transparent way to see your property.
Dynamic and rich media is the type of content today that immerses the viewer right in the environment you are promoting, and is exactly what it takes to convert potential renters into signed leases.
While technically anyone can pull out their phone and start recording or hosting a video, there are many tips that can take videos of your multifamily community and units to another level. Along with key video tips and best practices, using the proper video leasing platform, like Realync, will help streamline the process and take a lot of the burden off your staff. And the results? Buckle up because the best multifamily videos are not only helping increase conversion rates with inbound leads, but is also helping to increase sight-unseen leasing and decrease overall sales cycles with prospective residents as well. Making creative real estate videos is what will truly set your apartment community apart from the competition, and these videos can prove significantly more impactful than a staged virtual reality tour.
The best real estate videos 2018 will offer renters more than a 3D animated version of the unit. Other real estate video platforms will often stitch together several photographs of a singular, staged apartment unit and that’s it. The problem with these types of marketing tools is that they don’t instill trust into the process leaving the prospective resident still needing to see the actual available unit in person. You’ve virtually gained nothing using these outdated video platforms outside of another in person tour request.
Residents want to see more. They want to see the exact unit they will be renting, an overview of the community, a tour of the neighborhood, or at the very least, a walk-through of the floor plan they are interested in. And that’s the power of real estate videos – maximizing your time with polished, pre-recorded real estate video tours that are created using just your iPhone or iPad.